ARRIS is at the Content & Communications World Expo in NYC this week. And you guessed it—we’re showcasing how we transform content and communications delivery for our global customers @ booth #1111.
One of our key innovations is delivering personalized content experiences through advanced encoding. Here's an example:
Millions of people check The Weather Channel each day for their local forecast. And now, The Weather Channel will use ARRIS flexible MPEG-4 encoders (DSR 4440 and 4460) to deliver even more personalized and localized content directly to their favorite screen.
Navigating the sea of consumer data, crunching it into meaningful bits, and using them to personalize consumer experiences is one way that ARRIS solutions are transforming the future of content and communications.
Stay tuned for more, and let us know what stood out to you at CCW this year in the comments below.
